VIDEOS: The Formula NPR Music digs deep with the launch of a new video series designed to canonize the producers behind classics, old and new, that unearth hip-hop's musical D.N.A.
Special Series

VIDEOS: The Formula

Unlike most super producers, Salaam Remi doesn't have an identifiable sound he loans out to various acts. He's better known for mining a sound from each act he works with that, in turn, becomes their signature sound. NPR hide caption

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DJ Premier is a purist at heart. He picks samples based on feeling and the beats he creates from them are all about honoring that vibe. That lineage has played out from his parents record collection growing up in Houston to his own expansive discography over the last 30 years. NPR hide caption

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Spinning records backwards was once condemned as satanic. But when DJ Dahi reverses samples — or alters his voice — to produce hits for the likes of Pusha T, Kendrick Lamar or Childish Gambino, it's a ministry of texture and sound. NPR hide caption

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